Chapter 4: Develop your signature style (toolkit)

Chapter 4: Develop your signature style (toolkit)
“Good artists copy; great artists steal.”
—Steve Jobs (stolen from Pablo Picasso)

Everybody gets a stamp. It can be based on a stereotype, physical appearance, the type of work they’re doing, or their personality. Sometimes it’s tough to get rid of a lousy nickname, but there’s something we can all do to help shape the narrative that defines us — having a signature style.

You might know Steve Jobs for the way he commanded the stage. Seth Godin is known for the way he tells stories and the way he writes. What is your signature style?

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