> ## Content Index > Fetch the complete content index at: https://www.peterkos.org/llms.txt > Use this file to discover other available public pages before exploring further. # The Practice: Shipping Creative Work by Seth Godin - URL: https://www.peterkos.org/the-practice-by-seth-godin/ - Published: 2021-04-04T14:00:00.000Z - Updated: 2021-04-04T14:24:24.000Z - Description: "Do what you love" is for amateurs. "Love what you do" is the mantra for professionals. - Author: Peter Kos - Tags: .books ## Shipping Creative Work. [The Practice by Seth Godin](https://amzn.to/3lcMI0L?ref=peterkos.org). I pre-ordered the whole boxed set of twelve books, plus some extra swag that Seth threw in there to make it a collector's item. Am I supposed to feel special because there are only 399 other people in the whole world who got this deal? Do I need to feel better for spending over €200 on a set of books and going through a customs import hassle to get this package from The States to the EU? –I'm not sure if that was your intention, Seth, but it worked. I feel special, and I feel better.😷 [![](//ws-na.amazon-adsystem.com/widgets/q?_encoding=UTF8&ASIN=0593328973&Format=_SL250_&ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=blackbird2020-20&language=en_US)](https://www.amazon.com/Practice-Shipping-Creative-Work/dp/0593328973?%5Fencoding=UTF8&qid=&sr=&linkCode=li3&tag=blackbird2020-20&linkId=6ec22e5fb7bad199d3faf2861bdec572&language=en%5FUS&ref%5F=as%5Fli%5Fss%5Fil&ref=peterkos.org)![](https://ir-na.amazon-adsystem.com/e/ir?t=blackbird2020-20&language=en_US&l=li3&o=1&a=0593328973) I'm happy that I get to read [The Practice ](https://amzn.to/3lcMI0L?ref=peterkos.org)**after** publishing [my book](https://amzn.to/2JnGSMY?ref=peterkos.org) at the [beginning of November](https://www.peterkos.org/the-elements-of-lifestyle-find-your-enough/) because it helps inspire me to go forward and write the next one. I'm happy that I published before reading The Practice, so I don't feel inadequate about the whole thing. But I did it — *Shipped*. *Creative*. *Work*. As per Seth, I put myself on the hook because it doesn't count if you don't **Ship**. It was **Creative** because I refuse to be a cog in a system looking to replace me. And it was **Work** because I kept doing it even when I didn't feel like it. Thank you, Seth. You helped me [Ship this Creative Work](https://amzn.to/2JnGSMY?ref=peterkos.org). ### A few snippets of wisdom to get you hooked: - Attitudes are skills. - Creativity is an act of leadership. - Passion is a choice. - Results are a by-product. - Be paranoid about mediocrity. - Create change. - Trust your *self.* - **Repeat.** ## Excerpts from The Practice by Seth Godin > Art is something **we get to do** for other people. > Too often, we walk away from a creative life, a chance to be generous, an opportunity to solve a problem. > Your work is too important to be left to how you feel today. > If you want to change your story, change your actions first. > We do the work, whether we feel like it or not, and then, without warning, flow can arise. > Flow is a symptom of the work we're doing, not the cause of it. > "Do what you love" is **for amateurs.** > "Love what you do" is **the mantra for professionals.** > I feel like an **[imposter](https://www.peterkos.org/tag/challengeaccepted/)**. ... At least when I'm doing my best work. ... That's because my best work involves doing things I've never done before. > If you want to be a **leader**, then lead. If you want to be a **writer**, then write. > Writers write. Runners run. **Establish your identity by doing your work**. > Of course you're allowed to sound like you. Everyone else is taken. > Problems have solutions. That's what makes them problems. A problem without a solution isn't a problem, it's simply a situation. > You don't need to be a toddler to design toys, or a cancer survivor to be an oncologist. > Sales is about change: turning "I never heard of it" into "no" and then "yes". > Being a pretty good receptionist is easy. You're basically a low-tech security guard in nice clothes. Sit at the desk and make sure that visitors don't steal the furniture or go behind the magic door unescorted. > He typed when he wasn't inspired. The typing turned into writing and he became inspired. > We don't write because we feel like it. > We feel like it because we write. > Committing to a practice that makes us better is all we can do. [Staedtler](https://amzn.to/33pI89s?ref=peterkos.org) should sponsor The Practice because it makes us burn the highlighters and increase their sales. This book is so packed full of wisdom that it's easier to **inverse** the usual activity — *highlighting only the stuff we don't want to remember*. I'm happy I got a box of 12 books, so I get to be generous towards eleven remarkable people. If you don't get a copy from me, make sure to be generous towards yourself and [gift yourself the gift of The Practice](https://amzn.to/3lcMI0L?ref=peterkos.org). It just might help you change your life. And don't forget — there's [another book written for the same purpose](https://amzn.to/2JnGSMY?ref=peterkos.org): Once again, let me Thank You, Seth. You helped me Ship this Creative Work. That was super generous of you. Also, the fact that you replied to my email. ![](https://storage.ghost.io/c/ee/81/ee81f2ce-30b7-4307-b95a-f9f913343679/content/images/2020/11/IMG_0651-3.jpg) Seth's reply. --- [![](//ws-na.amazon-adsystem.com/widgets/q?_encoding=UTF8&ASIN=B088QLT891&Format=_SL250_&ID=AsinImage&MarketPlace=US&ServiceVersion=20070822&WS=1&tag=blackbird2020-20&language=en_US)](https://www.amazon.com/Practice-Shipping-Creative-Work-ebook/dp/B088QLT891/ref=as%5Fli%5Fss%5Fil?%5Fencoding=UTF8&qid=&sr=&linkCode=li3&tag=blackbird2020-20&linkId=08c0429d0336eace16b696c5305a35cc&language=en%5FUS&ref=peterkos.org)![](https://ir-na.amazon-adsystem.com/e/ir?t=blackbird2020-20&language=en_US&l=li3&o=1&a=B088QLT891) --- Share your feedback and get in touch via direct messages on [Twitter](https://twitter.com/ofkos?ref=peterkos.org), [Facebook](https://www.facebook.com/findyourenough), or [LinkedIn](https://www.linkedin.com/in/peterkos/?ref=peterkos.org).